The Center for Neuroeconomics Studies (CNS) develops neuroscience technologies to understand how people make decisions.
Director, Paul J. Zak
Developing and deploying neuroscience technologies to solve real problems faced by real people.
The Center for Neuroeconomics Studies (CNS) researchers draw on economic theory, experimental economics, neuroscience, endocrinology, and psychology to develop a comprehensive understanding of human decisions.
Books by Dr. Paul J. Zak
The Science of Creating High Performance Companies
THE MORAL MOLECULE
The Source of Love and Prosperity
The Critical Role of Values in the Economy
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